Department: Marketing & Branding
Position: “Jr. Executive (Copywriting Specialist) “
Vacancy: 1
Company Name: PriyoShop
Job Summary
As a copy writer, you will play a pivotal role in developing and executing our content strategy to drive brand awareness, engagement, and lead generation. You will be responsible for creating compelling and relevant content across various channels to attract and retain our target audience.
Job Responsibility:
- Develop and execute a content strategy aligned with company objectives to drive brand awareness and engagement.
- Create high-quality, engaging content including blog posts, articles, social media posts, email newsletters, and website copy.
- Conduct keyword research and optimize content for search engines (SEO) to increase organic traffic.
- Collaborate with the marketing team to develop content calendars and ensure timely delivery of content.
- Monitor and analyze content performance using analytics tools to optimize strategies and improve results.
- Stay updated on industry trends and best practices in content marketing to continuously improve our approach.
- Work closely with other departments such as sales and product development to ensure content meets the needs of our target audience and supports overall business goals.
- Manage relationships with external vendors, freelance writers, and agencies as needed.
- Stay informed about our products, services, and target audience to create relevant and valuable content that resonates with our customers.
Requirements:
- Bachelor’s degree in marketing, Communications, Journalism, or related field.
- Proven experience in content marketing, preferably in a B2B or tech industry.
- Strong writing and editing skills with impeccable grammar and attention to detail.
- Experience with content management systems (CMS) and familiarity with SEO best practices.
- Proficiency in using analytics tools such as Google Analytics to track and measure content performance.
- Creative thinker with the ability to generate innovative ideas and concepts.
- Excellent communication and interpersonal skills with the ability to collaborate effectively with cross-functional teams.
- Ability to manage multiple projects simultaneously and meet tight deadlines.
- Knowledge of graphic design and video editing tools is a plus.
Employment Type: Full-time
Job Location: Dhanmondi, Dhaka
Workplace: Work From Office
Salary: Negotiable
Compensation & Other Benefits: As per company policy
Interested candidates are requested to email their resume to career@priyoshop.com with the subject line:
“Jr. Executive (Copywriting Specialist) “