Department: Marketing & Branding
Position: Executive/ Sr. Executive (SEO Specialist)
Vacancy: 2
Company Name: PriyoShop
Company Overview:
PriyoShop is one of Bangladesh’s largest B2B marketplaces, empowering MSMEs with a streamlined supply chain with embedded finance. We are seeking a results-driven and experienced SEO Specialist to join our dynamic marketing team. The ideal candidate will be passionate about optimizing websites for search engines, staying up to date with industry trends, and driving organic traffic growth.
Job Summary:
As an SEO Specialist at PriyoShop, you will play a pivotal role in developing and implementing effective search engine optimization strategies. You will work closely with cross-functional teams to enhance our online presence, improve search rankings, and drive targeted traffic to our website.
Responsibilities:
- Keyword Research and Analysis:
- Conduct thorough keyword research to identify opportunities and trends.
- Analyze competitor keywords and adjust strategies accordingly.
- On-Page Optimization:
- Optimize website content, meta tags, and internal linking structures.
- Implement best practices for URL structure, headers, and image optimization.
- Technical SEO:
- Perform regular technical audits to identify and address site issues affecting SEO.
- Collaborate with the development team to implement technical SEO improvements.
- Content Optimization:
- Work closely with content creators to optimize existing and create new content.
- Ensure content aligns with target keywords and engages the target audience.
- Link Building:
- Develop and execute a comprehensive link-building strategy.
- Identify and pursue opportunities for high-quality backlinks.
- Analytics and Reporting:
- Monitor website performance using tools such as Google Analytics, Moz, and SEMrush.
- Provide regular reports on key SEO metrics, trends, and insights.
- Stay Informed:
- Keep abreast of industry trends, search engine algorithm updates, and best practices.
- Implement emerging SEO techniques to maintain a competitive edge.
Requirements:
- Proven experience as an SEO Specialist or similar role.
- In-depth understanding of search engine algorithms and ranking factors.
- Proficiency in using SEO tools such as Google Analytics, Moz, SEMrush, etc.
- Strong analytical and problem-solving skills.
- Excellent communication and collaboration abilities.
Preferred Qualifications:
- Google Analytics or SEO certification.
- Experience with HTML, CSS, and website development.
- Knowledge of local and international SEO strategies.
- Proficiency in using CMS platforms like WordPress.
Employment Type: Full-time
Education: BBA/MBA
Experience: 1-3 years
Job Location: Dhanmondi, Dhaka
Workplace: Work From Office
Salary: Negotiable
Compensation & Other Benefits: As per company policy
Interested candidates are requested to email their resume to career@priyoshop.com with the subject line: Executive/ Sr. Executive (SEO Specialist)